Industry Experts in User-Centered Design
User Centered design is the framework that guides the design process at Nectar. This framework ensures that the end users needs are always at the forefront of development. At Nectar we don’t just design for end users, we design with them. User feedback drives our design process which ensures we create products people love to use. We test our designs throughout the development process to ensure our designs are effective, safe, and connect emotionally to the end users.
Nectar has the capacity to handle any design challenges, as we possess a diverse group of specialists who work together under one roof to form our expert multidisciplinary team. Design is in the spotlight more than ever before, and consumers will not settle for anything other than great. Our Industrial design, user interface design, and usability teams all follow user centered design practices to create outstanding products.
Our core philosophy is underpinned by a design centered approach
We work with you to maintain a user-centered focus throughout the design and development process to ensure that all key stakeholders are accounted for, and that any features or functions are properly vetted by the people who will ultimately use them. Nectar integrates key elements of the Design Thinking philosophy into our processes. We minimize potential user error, focus on user interface, and ensure our designs are safe and effective for the intended users. We also incorporate the users’ input into our design by engaging them throughout the process for their thoughts and feedback through preliminary analysis and human factors evaluations.
Our designs clearly differentiate your product from your competitors and we leave no stone unturned. We don’t just focus on the efficiency, efficacy, and design of your products, we also evaluate the user’s emotions. We always endeavor to ensure our designs incite a positive emotional response from users. Our engineers work hard to create systems that function optimally for users, while also meeting regulatory, manufacturing, and quality requirements. It’s what we do best
Our designs will differentiate your product from your competitors. We incorporate both efficacy and emotion into our designs. Our engineers strive to create systems that optimize user functionality, while also meeting regulatory, manufacturing and quality requirements.
Focused brainstorming includes
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User centered design is at the center of everything we do. If you would like to deepen your understanding of User-Centered design, download our E-book here.