Background and Challenges
Nectar was challenged with creating a mobile photobooth that could collapse into a suitcase for easy transportation. The product had to be eye-catching, simple to set up, and it had to be able to take great photos. Photobooth Supply Co had successfully developed a larger, semi-collapsible photobooth. This worked for many applications, but they wanted to reach new markets. They approached Nectar because they needed to develop a product in a new space, and it had to be perfect.