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Adding Value to Products through User Experience with Evan Ross from Nectar

How do you define User Experience (UX)? User Experience entails focusing on the user and the steps they take when interacting with a product or service. How does UX benefit products and consumers? Good User Experience design can differentiate a

User Experience: Product Design Beyond the Box

Quite often I hear people talk about User Experience (UX) as if it only exists for software and digital product product design. They may go on to incorrectly refer to User Experience and User Interface (UI) design interchangeably. I am especially